The most popular national TV program - licensed manufactured parchment with the Dutch company Endemol through the TV show Fame Academy. But Russian from his progenitors project is radically different as indicated in the title. Organiser Fame Academy ("Academy of Glory"), participants show interest only during recording of the program - after the completion of the project, each "students can" of the knowledge on their own to dispose of one. "Star is" in preparation for a product from which the owner of the production make a profit until the expiration date. "We are different western counterparts? For overseas projects do not need to develop the market, the market will develop first - in an interview with Forbes leading "Idol" Ian Churikova. And we have done this in the implementation it was not enough and they were all majors . Artists that could saturate the market, it was not. "Factory" was originally conceived as a company, the need to use a variety of components -. Promotion, television, music production institute cheer-show business to have new units on the market pricked the ears "Loud" Star Academy "- a TV product, the TV" Look "(a private company controlled by CEO Larissa Sinelshchikova ) the first channel (SOEs CEO Konstantin Ernst controlled - man Sinelshchikova) sold How much of the first plateau "spirit" (and the money you are being expressed this board) a great mystery television production company and its cuisine.. prefer not to disclose. To outside the kitchen, too hard hunters find public to hear the case of the two most powerful bosses of the Russian show business. "Of course the power of the" American Idol "suits us. If the project was not successful, it is unlikely the" Factory "was five," says, in an interview with Forbes, Director of Public Affairs Igor Burenkov channel. And yet, Forbes on the basis of discussions with the manufacturers succeeded representatives of record companies and concert artist and TV workers some informal assessment of what generates cash flow to get "Factory". (Without the initial purchase cost of the equipment of the "Star House" and a license) So making a "Factory" cost of nearly $ 1,000,000, partially offset by the costs of sponsors - Samsung (Electronics) and Mia ( cosmetics). Selected by audition party of "American Idol," a two-year contract with the show producers. During this time, the project participants was not entitled, without the knowledge of the employer, his ability to use his face, he has no right to even be interviewed. Of course, each party has the right to refuse to perform the contract. No punishment will not have to pay him - he just does not give an independent pop career. For example, a member of the "Factory" ("Star - 1") Maria tries Alalykina so that the project for the benefit of the child's birth to a TV show run on TNT. After only a few days after the intervention of the "type" Alalykina was fired from the show. However understand most of the "factory" that it was to achieve a win-win deal: the talent in exchange for incredible possibilities of television today. "I would not say that our children -.. Like poor puppet Carabas Bara bus that operates on Barabas and mastermind Nothing This is a very mature people, what is the signature of the" know adult "- as in the great world of show business, "- says John Churikova. "Yes, it is an opportunity that is simple, let's say, there is no ceiling - cheered on the radio station" (. Star 1 ")" Echo of Moscow "member of the" Roots Alexander Astashenok "The vast majority of those we meet in our concerts, dreams of a fairy tale that happens to us. "cash flow begins with the first day of the show to run on television. For example, in a cycle of "Factory" from the audience up to 5 million SMS receives to support the participants. Each message costs 30 cents. Net revenue for mobile operators with a "Factory" only on SMS voting - about $ 1,000,000 In addition, on a weekly basis with a circulation of 100,000 copies of the magazine "Factory." The staff of the publication of one correspondent, but six advertising manager. At the end of the TV project life time is big money. Course graduates each showing specific "factory" flow under the wing of the company with the producers of this series connected. Thus, the composition of the "FC-1" works with "mainstream production" (50% owned by Igor Matvienko), the second - with "Gaspar Ar-Neri" (50% owned by Maxim Fadeev), the third - by the production facility Victor Drobysha (25% with Victor Drobysha, 25% Joseph Prigogine). The fourth "Factory" was Company "League-service" (50% of the production from Igor steep heard ARS), artists are fifth series of the show distributed to companies Matviyenko Drobysha and Fadeev. Who's the other half of each of these companies? "Individuals". Market participants believe that all these people connected in one way or another with the same Larissa Sinelshchikova, but this is not officially confirmed. These production companies with the participation of nearly channel label Real Records released the final collection of "American Idol". Each plate sold 250,000 to 500,000 copies. This is almost the limit for the Russian market, for example, has the final Zemfira album "Vendetta" (all the same Real Records) sold 280,000 copies. Then, the "Factory" on tour in the country. In each round of this "factory" yield about 100-130 official ticket concerts and lots of practice. The entire "factory" for the concert gets an average of about $ 10,000. Artist royalties under the terms of the above-mentioned two-year contract with the producers of "American Idol" - $ 100 per show. Else take the producers - the cost of education and promotion of the artist to pay back. The first "Factory" in the round gathered, according to experts, $ 1.5 to 2,000,000, the second $ 1.5 million, the third - $ 1.3 million, was the master of "Star - 4", charges, which reached $ 2.5 - 3 million can remember such an article revenue as royalties. From 2% to 5% of the gross income of the organization, publicly broadcast a song, it is advisable to transfer the Russian Authors' Society (RAO). Deductions from TV and radio in the organization of several million dollars per year. Maintaining its commission (from 7% to 15% of the amount), RAO is the money for those who signed the contracts with the company. Rarely is the author or artist directly, often called "the music-publishing." For example: "The first music publishing company" controls the use of more than 30,000 works, including the concerts performed at the "Factory". For services to any copyright interest "First music publishing" submit pays half of the listed waste of money. And publishing revenues are not only transfer the songs in the air, but also from the sale of ringtones for mobile phones (ringtones). And maybe there are quantities not to be small - for example, the best-selling, after the award of a sound recording "Record" ringtone last year (tune from the TV series "Brigade") brought it to the owner, the Navy, $ 700,000. It is unlikely that anyone will be surprised by (informal) that a serious interest in "First Music Publishing" belongs to the same Sinelshchikova Larissa. After two years, the project popular Alumni "Factory" offers a new contract, is 5-7 years. Of course, with the same production company. Possible and give, but it's worth? "So far the best producer is also a composer, because the artists to make their repertoire, says in an interview with producer Alexander Forbes Tsekalo -. And imagine that the actor who plays popular songs by Max Fadeev and Igor Matvienko was then voluntarily relinquish the services of these producers, composers, I can not be honest. " In addition, the new contract does not, "semi-finished" and was an artist, so he put 10% of all revenues associated with the exploitation of his name and talent. For example, the girls in the group "Factory" "already (graduates FZ-1)" adult "contract, because the income of each of them in December 2004 was approximately $ 20,000. Although the above scheme is clearly not without fault." Star - 4 ".., which was produced by Igor Sharp appeared parallel in violation of the license without knowledge of Endemol and Channel controlled RSOM channel MUZ Endemol claims to channel the summer of 2004, refused Konstantin Ernst Igor Krutoy the festival" New Wave "aired. Conflict came out, and between the first channel and broke Arsom mediavoyna, which continues today. A consequence of the war is not only the disappearance of all projects by Igor steep Channel One. Suffered even permanent director of" American Idol "Lina Arifulina. Having helped Igor Krutoy in organizing commemorative concerts (October 2004), no longer Arifulin on Friday as "American Idol -5" represent, and not even the last concert in the "Olympic" 20 December 2004 in scene called. Perhaps because of the war is the emergence of resistant rumors that the participation in the "Star Factory" to pay the money. They say that at the fourth "Factory" (as working time under cool) "brought" over $ 3 million and $ 1,000,000 was (a company engaged in the production of wall blocks) allegedly by the owner of the Donetsk company "Energosbytprom" Alexander Chvikovym paid "ticket" means a project for his 15-year-old daughter Alex. No evidence to find that Forbes was not able: There are rumors of rumors. Same Alexander Tsekalo not that select these rumors ", the viewer is not a fool, he glutted himself with the world of show business, people have to distinguish certainly a taste, the taste and the feeling of fullness and even the ability to sort, developed. This Simply push the air pretty girl or handsome boy no longer works. you can be the daughter of the director of each type of plant, but if you dropped, then no TV will not save you. "There are other difficulties. At 5-series show were two large, expensive items - $ 1 million, according to unofficial information, the fee for a guest "Factory" Alla Pugacheva. In addition, the prima donna lost for advertising its chips "AB" advertising time for almost a million dollars. But most importantly, "Star - 5" concert tour brought in only $ 700,000, what is the background of the success of previous editions can be considered a failure. Viewers simply overfed this format. Endemol license provides for the production of six series of "FL". "View" promises a new 'factory' start this fall and be completed in this project. For a few years the "Factory" has been prepared and issued on the market for about 80 pop artists, a few dozen of which are well established in the entertainment industry. Worry so for the benefit of authors and participants in this project not. Maxim Kononenko, Ilya Khrennikov, "Russian Forbes", August 2005.
No comments:
Post a Comment