Trading Networks refuse to sell CD

Music CDs are no longer a commodity of mass consumption. "M. Video" - their sales have declined so much that they refused to sell Russia's largest electronics retailer. By mid-March audio CD (3000 SKU) are derived from a series of transactions "M. Video", said "Vedomosti" representative network Anton Panteleyev. Reduced its share of sales in the two years to almost 3.5-fold - up to about 1.35% of the turnover of media directions, he says. Disc containing both video and software are still for sale, but in the next two years, the retailer wants to translate the sale of all media products via the internet: on sale online store is not the physical media and content - music, software and movies . Falling CD sales in stores Media Markt and Saturn, says a spokesman for the retailer Anna Mills: "We do not know refuse to go, but work on alternative channels of music." Drives remain in a hypermarket, Auchan says Maria Kurnosova. "We do not want the disc off the shelves, it is carried out by the manufacturers themselves - they convert sales online," - she added. Specialized network have had to close the store on the sale of music over the past year, says music critic, former director of marketing for the network "Purple Legion" Alexander Loev. "The" Union "in 2010 was almost 80 stores by early 2012 only eight." Purple Legion's "closed two of five shops. Drives from consumer niche product for enthusiasts and collectors, "- says Loev contact with the Chairman of." Union "Alexander Poppy yesterday failed." Breaking the CD-ROM drive - a global trend from the issuance and sale of physical media goes and music groups and majors and retail that have complementary fields of electronics, musical instruments and related products "- says the chief judge of the analytical agency InterMedia (studying music market) Alexander Tikhonov Estimated Intermedia, legal sales of physical media (CD and. DVD with music and movies) in Russia in 2011 was reduced by 2.3-fold, to $ 80 million compared with $ 185 million in 2010, the same rate and lower sales of pirated CDs - with $ 111,000,000 $ 50,000,000 "Sales drive c Jugendmusik dramatically - from 14 to 18-year-olds just do not buy the CD. At the same time, the music of the 40-50-year olds - Beatles, Rolling Stones, Queen, ABBA, Depeche Mode, Sting - CD sold stable and even has a tendency to a slight increase in the premium segment. Stable demand editions expensive gift, anniversary reissue, exclusive boxes and anthologies ", - says Tikhonov.